Toon Lowette – Netspanning
Nuttigheid en taakgerichtheid om de webdictators te sussen
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Organisations pay for ads but struggle with ‘owned media’
Organisations spend loads of money in advertising. No problem. They may lack the budget sometimes, but they understand the concept. They now also spend more and more money in social media, to attract people to their brand. They start to understand the concept of earning attention, and they spend the budget. What a contrast to … Continue reading
